Mo Haimoud
X GTM X Sales X Strategy X
| GTM Strategist
| Customer Experience
| Insights & Research
Mo Haimoud is a dynamic leader in Sales Strategy and Go-to-Market (GTM) Executive Leadership, with a proven track record at SoftwareMSP, Cactus, Oracle, and Aberdeen Strategy & Research. A recognized thought leader in ERP and SaaS, Mo specializes in customer experience (CX) technology, driving CX-centered sales and service strategies.
Mo excels in opening new markets, leading high-performing teams, and shaping GTM sales strategies for industry giants like SAP, IBM, and Oracle. His expertise spans cloud ERP, AI, IoT, and CX management, making him a sought-after advisor in digital transformation and sales strategy.
THOUGHT LEADERSHIP
PUBLISHED RESEARCH
Top Performers Know It's Time to Migrate to Cloud ERP: Here's Why and How
SPM: Maximizing Revenue Through Effective Sales Performance Management
Supply Chain Visibility Framework: An End-to-End Perspective from Demand through Execution
Corporate Performance Management: Beyond Planning, Budgeting, and Forecasting
Service Workforce Management: Empowering Technicians to Satisfy Customers
The Untold Story from the Field: Reducing Costs and Creating Happy Customers
RESEARCH BRIEFS
The Case for Cloud WMS: Evolving Omnichannel Expectations Demand Scalable Fulfillment Infrastructure
Cloud & Hybrid Analytics: Fully Realize the Value of Your Data
Analytics-Powered Enterprise Performance Management: Aligning Financial and Operational Objectives
Trendsetters Rejoice: Omnichannel Retailing in the Age of AI and Enhanced Analytics
Omnichannel Order Management: A Compelling Value Proposition for Change
Overcoming the Field Service Talent Gap: Ensuring Business Continuity
CRITICAL INSIGHTS
Augmented Reality in Field Service: Enabling Exceptional Operational and Financial Performance
ERP in Retail: A Mission-Critical Element for Fueling Growth in the World of Omnichannel Retailing
AI and Advanced Analytics in Retail: How Trendsetters Stay Ahead of the Competition
Connecting the Dots: The Value of Data Integration in the Enterprise
Data Preparation in the Enterprise: Failing to Plan is Planning to Fail
The State of Retail Logistics: Intelligent Investments Bear Fruit
CITED by
IBM | Enterprise Performance Management
MIAGEN | Corporate Performance Management
SISENSE | Predictive Analytics
ENTERPRISE TALK | Sales Planning Analytics
EXPERIENCE
3 . 2023 - Present
SOFTWAREMSP
Senior Director
8 . 2022 - 6 . 2023
CACTUS
General Manager, GTM Sales Strategy
10 . 2021 - 8 . 2022
CACTUS
Vice President, Head of Sales Strategy & Operations
6 . 2020 - 10 . 2021
CACTUS
Director of Sales & Business Development
1 . 2019 - 6. 2020
ORACLE NETSUITE
Senior Manager
2 . 2018 - 1 . 2019
ABERDEEN STRATEGY & RESEARCH
Lead Market Analyst
3 . 2017 - 2 . 2018
ABERDEEN STRATEGY & RESEARCH
Industry Research Analyst, CX | BI | FSM | Supply Chain & Logistics
6 . 2016 - 3 . 2017
ABERDEEN STRATEGY & RESEARCH
Associate, CX | BI | FSM | Sales Planning & Analytics
10 . 2014 - 6 . 2016
ORACLE
Senior Enterprise Account Manager
University of California, Berkeley
BA in Political Economy: International Business
BA in Psychology
Bachelor’s Degree
Speaking Events
NRF | National Retail Federation | NRF ‘18 | Retail Companies Look Inward
IBM | Watson AI in Supply Chain
IoT Connect | The Impact of IoT in Supply Chain